INSIGHT
NEWS & EVENTS
Zuckerberg unscathed after 5-hour in Senate’s grilling session
BottomLine Marketing Principal, Miro Copic, speaks with Fox 5's Kathleen Bade about Facebook's image and Mark Zuckerberg's performance before a joint hearing of the Senate Judiciary and Commerce committees. Zuckerberg unscathed after 5-hour in Senate’s grilling...
What did Facebook do wrong?
BottomLine Marketing co-founder, Miro Copic, discusses the controversy over Facebook's privacy issues with KOGO's Carl DeMaio. KOGO News -...
SeaWorld attendance drops in 2017
In this ABC News segment, BottomLine Marketing's Miro Copic comments on Sea World's drop in attendance, management changes and whether the park's recent expansion will have the desired impact. SeaWorld attendance drops in 2017 ABC News 10 -...
Can Mattel Change Barbie’s Image?
Mattel has recently introduced a line of Barbie dolls based on female heroes. BottomLine Marketing's Miro Copic talks about Mattel's branding efforts with Wharton radio on Sirius XM: Can Mattel Change Barbie's Image? - Wharton Radio on Sirius XM...
Toys R Us closing all U.S. stores, jeopardizing 30,000 jobs
In this segment, BottomLine Marketing's Miro Copic notes that Toys R Us troubles began when big box discount stores like Target and Walmart became more aggressive, offering lower prices. Toys R Us closing all U.S. stores, jeopardizing 30,000 jobs By Sasha Foo -...
Retailers Take a Stand
BottomLine Marketing's Miro Copic discusses the societal impact of major retailers who now refuse to sell guns to anyone under the age of 21 with KFMB's Brandon Lewis. Retailers Take a Stand - CBS affiliate KFMB News 8 -...
