INSIGHT
NEWS & EVENTS
ABC 10 (KGTV): Key Deadline Looms for Sears’ Future
Miro Copic, Co-Founder of BottomLine Marketing talks to KGTV 10’s John Horn about the impact of Sears potentially being liquidated and how the brand got to where it is. (ABC 10 / KGTV...
The San Diego Union Tribune: Holiday Returns Won’t Sour Christmas Cheer for Retailers
BottomLine Marketing's Co-Founder Miro Copic talks about the impact on post-Christmas holiday returns on traditional and online retailers. Historically, post-Christmas returns are the heaviest of the year. This presents both problems and opportunities for...
San Diego Business Journal: Accessory Co. Tries to Stay Step Ahead of Devices
BottomLine Marketing's Co-Founder Miro Copic discusses how local accessory company STM Brands can successfully continue their expansion and not fall into trap of expanding their target market too broadly and focus on products that won’t take them to the next level....
Saint Archer Alums are Back With a New Brewery and Tasting Room at One Paseo
Is the emergence of another craft beer something the industry needs? BottomLine Marketing’s Miro Copic discusses the plan for Harland, a new craft beer from the founders of St. Archer’s. He reviews their plan to make a big splash in the craft beer category and...
Friday Business Report: San Diego Sees Rosy Apple Outlook
BottomLine Marketing's Miro Copic discusses Apple’s expansion plans in San Diego and around the country as well as the psychology of discounts during the holiday shopping season. (KPBS News –...
BottomLine Marketing Partner and Co-Founder Steve Bellach Delivers a Presentation at the 26th Anti-Aging Annual World Congress
BottomLine Marketing Partner and Co-Founder Steve Bellach delivers a presentation on using technology to improve people’s health at the 26th Anti-Aging Annual World Congress. The conference highlights the most innovative and cutting-edge practices and protocols in...