INSIGHT
NEWS & EVENTS
Sales results for Black Friday and Cyber Monday
KUSI was joined by co-founder and principal of Bottomline Marketing, Miro Copic, to discuss the results of Cyber Monday and Black Friday sales. KUSI News - San Diego,...
Black Friday is here: Crucial holiday season begins for battered retailers
In this article, CNN asks BottomLine's Miro Copic to offer his predictions regarding the impact of online shopping on Black Friday's in-store purchases. Black Friday is here: Crucial holiday season begins for battered retailers By Chris Isidore, Laura Sanicola,...
San Diego Shoppers Notice Smaller Crowds On Black Friday
BottomLine Marketing Principal, Miro Copic, shares his insights on this year's black Friday shopping expectations for KUSI: San Diego Shoppers Notice Smaller Crowds On Black Friday By Susan Murphy - KUSI -...
Companies May Soon Be Delivering Food Straight to Your Kitchen
Would you let someone deliver food to your fridge when you're not home? Look for BottomLine's Miro Copic in this report by NBC 7's Consumer Bob. By Consumer Bob - NBC7 San Diego -...
A toy story: Geppetto’s thrives in the retail jungle
BottomLine's, Miro Copic, notes that Geppetto's and a number of smaller retailers are doing reasonably well because they are really delivering a value proposition to consumers that Amazon isn’t able to. Geppetto's employees offer superb customer service because...
Here’s Why You Might See Shorter Commercial Breaks During NFL Games
BottomLine Marketing Principal Miro Copic wrote this commentary in Fortune Magazine regarding Fox’s announcement last week that it would offer six-second TV spots to advertisers during NFL games and other sporting events: Here’s Why You Might See Shorter Commercial...