INSIGHT
NEWS & EVENTS
Friday Business Report: When Will San Diego’s Jobs Return?
Miro Copic, BottomLine Marketing Partner, discusses the latest national unemployment claims. While declining, last week’s unemployment claims of 2.4 million was 10 times higher than the weekly average over the last 5 years. With nearly 40 million individuals filing...
NBC 7 San Diego: Now is a Good Time to Use Those Gift Cards
BottomLine Co-Founder Miro Copic speaks with NBC 7/39’s Consumer Bob about the use of gift cards during the COVID-19 pandemic. Consumers have little recourse if a business they have a gift card for shuts down completely. Holding gift cards to local restaurants and...
Friday Business Report: Money Dries Up for San Diego Tourism Marketing
Tourism in San Diego has taken a huge hit. With major conferences, like Comic-Con, cancelled and airlines ground to a halt, tourism tax revenues have taken fallen precipitously. Miro Copic, Co-Founder of BottomLine Marketing, discusses the implications to San Diego...
San Diego Business Journal: Need for Creative Content Generates Growth for Media Co.
Miro Copic discussed an innovative video production company that goes beyond traditional video production, offering companies and marketers a range of custom, easy to use, tools and resources such as free special effects and royalty free music. The business has...
San Diego Union Tribune: A symbolic move? Friday’s retail reopen changes little for San Diego businesses
BottomLine Marketing’s Miro Copic spoke with Jennifer Van Grove of The San Diego Union Tribune about the gradual opening of San Diego businesses. The issue, Copic noted is that this will do little to help small businesses since they need to somehow communicate to...
Friday Business Report: Worst Unemployment Rate Since Great Depression
In this week’s segment of the Friday Business Report, BottomLine Marketing’s Co-Founder Miro Copic discusses April’s jobs report. With nearly 21 million people out of work and the unemployment rate of nearly 15%, all sectors were impacted. One interesting statistic...