INSIGHT
NEWS & EVENTS
NBC 7 San Diego: Chinese Tariffs Bring Prices of Electronics, Groceries Up
BottomLine Marketing’s Miro Copic and NBC’s Bob Hansen discuss the impact of the impending tariff increases on products imported from China on U.S. consumers. Unfortunately, consumers will bear the brunt of the tariffs, which will reduce number of things consumers...
San Diego Business Journal: Sunscreen Company Finds Its Place in the Fun
BottomLine Marketing's Co-Founder Miro Copic discusses San Diego based Coola, a very high-end sunscreen company. The company has developed a line of all natural and organic sunscreen and has successfully expanded distribution to high end retailers. However, at...
Friday Business Report: Changes Coming to Amazon Delivery
KPBS health reporter Susan Murphy spoke to SDSU marketing professor and co-founder of BottomLine Marketing Miro Copic about how March’s strong consumer spending numbers drove strong GDP growth in the first quarter. They also spoke about why Amazon is investing $800...
Friday Business Report: S&P 500 And NASDAQ Break Records On Closings
BottomLine Marketing Co-Founder Miro Copic spoke with KPBS’ Ebone Monet about how important Friday’s release of Marvel’s Avengers: End Game is to Disney. Copic predicts that based on pre-ticket sales on sites like Fandango, this movie will break Disney’s most...
San Diego Business Journal: Co. Is Taking Men’s Grooming Both Seriously and Not So Seriously
BottomLine Marketing CEO tackles a sensitive marketing topic, discussing why San Diego-based Manscaped, a company that focuses on “below-the-waist grooming” products for men, has had an incredible growth trajectory and why there is such demand for its products. The...
Friday Business Report: Live Nation Buys North Park Observatory
BottomLine Marketing co-Founder Miro Copic discusses the impact that the royalty settlement between Apple-Qualcomm has on Qualcomm’s business, which saw its stock rise 35% after the announcement was made. Copic noted that “this was a great day for Qualcomm” as it...