INSIGHT

THE BRAND GURU BLOG

KPBS health reporter Susan Murphy spoke to SDSU marketing professor and co-founder of BottomLine Marketing Miro Copic about how March’s strong consumer spending numbers drove strong GDP growth in the first quarter. They also spoke about why Amazon is investing $800 million in its supply chain to get packages to Amazon Prime customers in one day and what that means for brick and mortar retailers. Finally, they discussed the Beyond Meat IPO and why it was the most successful IPO of the year. (KPBS News – 5/03/19)

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