by BLMLLC | Jan 31, 2014 | Brand Strategy
Between bites of chip and dip, people will be glued to their sets for this weekend’s big game. Why is the Super Bowl so important to marketers that they’re willing to spend $4 million per :30 second ad? Is it because there are 110 million viewers? Partially. Is it...
by BLMLLC | Jan 14, 2014 | News + Events
Amid mounting pressure created by the documentary “Blackfish,” one of SeaWorld’s top corporate partners says they will “listen” to concerns about the theme park and the calls to end a partnership. BottomLine Marketing Principal, Miro...
by BLMLLC | Jan 9, 2014 | Brand Strategy
Happy New Year! As we enter what will surely be an exciting and eventful year, we at BottomLine Marketing wanted to take a few minutes to reflect on why marketing really is all about the Bottom Line; and what you as leaders of your organizations, should be...
by BLMLLC | Jan 7, 2014 | News + Events
San Diego Chargers wins bring better business for local restaurants, vendors – BottomLine Marketing’s Miro Copic gives his perspective in the following news segment. Tuesday, January 7, 2014 News10, KGTV San Diego
by BLMLLC | Jan 7, 2014 | News + Events
SeaWorld runs ads in newspapers, sets up website after performers cancel due to ‘Blackfish’ film backlash News10, KGTV – San Diego (Friday, December 20, 2013)
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