by BLMLLC | Mar 30, 2017 | News + Events
“The grocery space is probably the last big frontier where the online revolution has not really hit,” says BottomLine’s Miro Copic to NBC’s Consumer Bob. Local Grocery Stores Experiment With Online Delivery By Consumer Bob – NBC7 –... by BLMLLC | Mar 30, 2017 | News + Events
As quoted in this article, “Right now with all the algorithms they cannot guarantee to an advertiser that their ads won’t be on some kind of site that is problematic,” said Miro Copic, a marketing expert at San Diego State University and co-founder of... by BLMLLC | Mar 30, 2017 | News + Events
In this KPBS article, BottomLine’s Miro Copic and other experts highlight the challenges for shopping malls and retailers presented by changing consumer expectations. San Diego Malls Ride A Changing Retail Wave By Tom Fudge – KPBS –... 
by BLMLLC | Mar 16, 2017 | Brand Strategy
Many claim that digital marketing has fundamentally changed branding and marketing strategy. The premise is that messages can be delivered at lightning speed to more and more narrowly defined target segments at a given time and place; therefore, branding and...
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