SeaWorld attendance drops in 2017

SeaWorld attendance drops in 2017

In this ABC News segment, BottomLine Marketing’s Miro Copic comments on Sea World’s drop in attendance, management changes and whether the park’s recent expansion will have the desired impact. SeaWorld attendance drops in 2017 ABC News 10 –...
Can Mattel Change Barbie’s Image?

Can Mattel Change Barbie’s Image?

Mattel has recently introduced a line of Barbie dolls based on female heroes. BottomLine Marketing’s Miro Copic talks about Mattel’s branding efforts with Wharton radio on Sirius XM: Can Mattel Change Barbie’s Image? – Wharton Radio on Sirius...

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