Change on the Menu for Two Fast Food Chains

BottomLine Marketing Founder, Miro Copic, comments in this Union~Tribune article by Karla Peterson, on future changes in store for McDonald’s and Hot Dog on a Stick. Both brands plan big changes in order to stay relevant to consumers.

IN FAST-FOOD WORLD, CHANGE ON MENU FOR TWO CHAINS
by Karla Peterson, Union~Tribune, San Diego.March 28, 2015